Interactive floor plans deliver more useful information than a traditional 360 degree virtual tour or video.
Floor plans alone are essential for any property marketing campaign as are photos. So why force the potential buyer or leaser to work out where each photo was taken from when you can present both floor plan and photos together so the viewer can inspect the property at their own pace.
Virtual tours and videos ask the viewer to sit and watch and often they don’t yield any more information than the photos do. An interactive floor plan engages the viewer ensuring they spend more time on the listing and on your web site.